Monday, March 06, 2006


A friend from class shot this "ARI" and thought was some clever work. Matching the typeface, the orange color, the trademark, and the swoosh (swoosh is a lil lop-sided/ but its all good). I think taking something iconic as the nike logo an flipping it- will make it stand out to people. I showed the pic to some people in the shoe biz, and it even took a couple of them a second to see the difference.

- thanks for pic

From this I was inspired to do a lil search of some other forms the nike logo has been used.
Here is the source:

nike tat:
nike graffiti:

still looking for more forms- if people have more- post/ or email me and will post.


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